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Modern B2B Sales Blog

Insights for improving B2B sales & marketing productivity and buyer experience. 

Sales Enablement Roles: Defining Key Roles and Responsibilities in Sales Enablement

Defining and executing your roles and responsibilities effectively is vital to your ...
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The 6 Key Sales Enablement KPIs to Evaluate Impact

Sales enablement KPIs (key performance indicators) are the compass that guide sales teams ...
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How to Scale B2B Sales with Sales Enablement

Staying ahead of the curve requires more than just a stellar product or service in the ...
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How to Create a Sales Training Curriculum

Crafting an effective sales training curriculum is more than just a box to check off for ...
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Asking for the Sale: When and How to Do It + 10 Questions You Can Use

Asking for the sale is often the anchor that defines the success of many B2B ...
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How to Successfully Communicate Sales Targets to Your Team

Navigating through the intricacies of setting precise and attainable sales targets is a ...
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How to Measure Sales Enablement?

Sales enablement is about providing the sales team with the tools, resources, and ...
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Strategies for Overcoming Challenges in Sales Performance Management

Breaking through the complex landscape of Sales Performance Management (SPM) is pivotal ...
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How to Set Realistic and Achievable Sales Targets: A Comprehensive Guide

Setting realistic and achievable sales targets is a challenge that many sales leaders ...
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The Ultimate Guide: Top 25 Sales Discovery Questions

Understanding your prospect is the cornerstone of any successful deal and sales discovery ...
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Mastering Sales Onboarding: The Key to Success in B2B Sales

Did you know that according to G2, strong sales onboarding programs can get your new ...
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Customer Needs Analysis: Converting Challenges into Solutions

Determining the true and underlying needs of your prospects can be challenging, ...
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The Impact of Buyer Behavior and Cognitive Biases on Sales Performance

Sales performance isn't just a metric; it's a nuanced blend of strategy, psychology, and ...
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Fixing Sales Performance Issues: A Guide to Sales Process Optimization

In the high-stakes world of B2B, achieving optimal sales performance is the north star ...
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How to Create a Sales Enablement Plan

Sales is an ever-evolving discipline. In a world where customer preferences shift like ...
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10 Common Mistakes to Avoid in Virtual Sales Meetings

Virtual sales meetings have become the backbone of business communication. Since the dawn ...
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5 Proven Storytelling Techniques in Sales to Improve Your Pitch

The sales pitch matters—it's the decisive factor that could seal a deal or cause ...
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Sales Rep's Guide to Personalized Video Walkthroughs

Sales representatives no longer should, but must be able to leverage new innovative ...
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7 Types of Sales Enablement Content You Must Have

Sales enablement content is the unsung hero in sales. It’s the secret sauce that arms ...
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3D and Augmented Reality in Sales: 3 Real-World Examples

In the competitive world of sales and marketing, you need a secret weapon to impress your ...
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Crafting a Compelling Product Story for Winning Sales Presentations

In an age where products are plentiful and consumer choices are abundant, a compelling ...
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6 Top Metrics to Measure the Impact of Your Sales Enablement Content

The role of sales enablement content strategy for your sales enablement initiative cannot ...
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20 Key Sales Meeting Topics and How to Prioritize Them

As a sales leader, you understand that choosing the right sales meeting topics is ...
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Discovering Sales Enablement Benefits: Accelerate Sales and Revenue Growth

In today's competitive business environment, the need to consistently enhance sales ...
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How to Easily Create Influential Customer References

In order for your business to compete, how do you differentiate your brand and make your ...
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A Step-by-Step Guide to Engaging Prospects in Virtual Sales Meetings

Virtual sales meetings have lower attention levels compared to face-to-face interactions. ...
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Unleashing the Power of Storytelling in Sales Presentations

Storytelling is a powerful tool used in various contexts, but it is especially impactful ...
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4 Essential Aspects for Preparing a Virtual Sales Meeting

Virtual sales meetings have become the norm. They've redefined how customer interactions ...
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How to Use Videos in Sales: 3 Highly Effective Tactics

As a sales professional, finding innovative ways to distinguish yourself and make a ...
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5 Essential Elements of a Winning Sales Proposal in B2B Sales

A compelling sales proposal can be the difference between closing a deal or losing a ...
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Asking for the Sale: 7 Key Questions and Phrases for Successful Non-Pushy B2B Selling

The art of asking for the sale isn't merely about throwing out a well-timed sales pitch. ...
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The Essentials of Crafting Effective Sales Meeting Agenda + 3 Examples

In the world of sales, where targets are always on the horizon, effective communication ...
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7 Key Elements of How to Prepare for a Successful Sales Call

Preparing for a sales call is a lot like getting ready for a big game. Just as an athlete ...
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16 Effective Sales Meeting Icebreakers and How to Use Them

Whether you’re a seasoned sales professional or a newcomer to the field, you know that ...
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How To Interpret and Overcome Sales Resistance in Sales Conversations

As sellers, resistance and objections are typical day-to-day encounters. It is normal for ...
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Answering Your Top Questions About Sales Enablement Plan

Unlocking business growth has never been more within reach than in the era of sales ...
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How to Set SMART Sales Enablement Goals to Achieve Your Targets

To achieve winning results in sales enablement, it takes more than just sophisticated ...
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7 Essential Skills Your Team Needs to Achieve Sales Enablement Goals

Sales enablement has become a key strategic component for B2B medium and large ...
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5 Ways Sales Content Management Software Improves Content Performance

The current purchasing environment for businesses is unprecedented and vastly different ...
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10 Secrets To A Winning Sales Presentation

B2B sales presentations are crucial because they allow you to deeply understand your ...
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All You Need To Know About Sales Content Management

Effective sales content management greatly impacts the way your sellers sell. It can ...
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Updated 2024: List Of Top Sales Presentation Templates You Need

Sales presentation templates are used to create presentations and to support the ...
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