Kubota, a global leader in machinery for agriculture, ground care, construction, engines, implements, compact tractors, and mowers, operates a vast network of dealers and distributors worldwide. With thousands of dealers across various regions, Kubota’s scale presents unique challenges in aligning and empowering its extensive sales network.
Watch and listen as Gianni Dobelli, Product Marketing Manager at Kubota, explains how Showell has become a must-have tool for their team.
The Challenge
Kubota’s size and global reach come with complexity. With a dealer network spanning multiple countries, languages, and cultures, Kubota faced a significant challenge in managing and distributing sales materials effectively. Sales reps needed access to the right brochures, data sheets, presentations, and product information, but Kubota struggled to provide a centralized platform to serve this need. The challenge was amplified by the need for consistent, up-to-date information across a diverse array of products and markets.
The Solution
To tackle this challenge, Kubota chose Showell as their central information hub, quickly making it an essential tool for their sales and marketing teams. Showell enabled Kubota to centralize all key materials, making them easy to store, access, and share. Its simplicity and user-friendly design allowed Kubota’s sales network to reach any document or file in just a few clicks.
“After three years, Showell has become our main hub of information and allowed us to overcome the big challenge of reaching our extensive dealer network. It’s a must-have for Kubota.”
- Gianni Dobelli, Product Marketing Manager, Kubota
Significant Improvement in Time-to-Market
Showell’s real advantage was its ability to streamline processes for both users and administrators. With Showell, Kubota’s back-office team could instantly update, publish, and distribute new content like product brochures, price lists, and other sales materials, across their network in seconds. This rapid dissemination of information has significantly improved Kubota’s time-to-market, ensuring that every dealer always has access to the latest resources and updates.
"Must-Have" Solution for Kubota
Today, Showell is an indispensable tool for Kubota, bridging communication and resource gaps across their extensive dealer network. As a “must-have” solution, Showell empowers Kubota’s sales and marketing teams, enabling them to overcome the challenges of a complex, multi-national operation and deliver essential information efficiently and effectively.
About Showell
Showell is a sales enablement software that simplifies access to essential content, allowing your team to focus on engaging clients. With offline access on desktop, tablet, and mobile, Showell keeps your sales collateral ready for any meeting, anytime, anywhere.
Gain control over your team’s materials, ensuring only approved, consistent content is used. Ready to elevate your sales content? Book a demo and experience Showell firsthand.
